Last updated: 31 March 2026
Privacy Policy
Who we are
Less.co.uk is operated by Chris Ward (sole trader), United Kingdom. If you have any questions about this policy, get in touch.
What data we collect
Newsletter subscribers
Your email address and, if you select them, your topic preferences. We collect this only with your explicit consent through our double opt-in process.
Contractor submissions
Business name, contact name, email address, trade, region, pricing data, website URL, and trade credentials. This is collected for the purpose of verifying and publishing your contributor listing.
Contact enquiries
Any personal information you include when contacting us via our contact page. We keep these only as long as needed to respond.
Analytics
We use Google Analytics 4 which collects anonymised usage data including pages visited, time on page, and general location (country/region level). No personally identifiable information is collected in analytics. See Google's privacy policy.
How we use your data
- To send the newsletter you signed up for (email only, only the topics you selected)
- To process and verify contractor submissions and publish your listing
- To respond to direct enquiries
- To understand how the site is used and improve it (analytics)
- To comply with legal obligations
Legal basis for processing
Consent - Newsletter subscriptions and optional contractor features. You can withdraw consent at any time.
Legitimate interests - Analytics to improve the site, responding to direct enquiries, security and fraud prevention.
Contract - Processing contractor submission details to fulfil the contributor agreement.
Where your data is stored
Newsletter and contractor data is stored in Supabase (PostgreSQL), hosted in the EU (London region). Email delivery uses a UK/EU-compliant provider. We do not transfer your data outside of the UK/EEA without appropriate safeguards in place.
How long we keep your data
Newsletter: Until you unsubscribe. We delete your record within 30 days of an unsubscribe request.
Contractor submissions: For as long as your listing is active, plus 12 months after you request removal.
Direct enquiries: Up to 12 months from last contact.
Sharing your data
We do not sell your personal data to anyone. We do not share your data with third parties for marketing purposes. We share data only with service providers necessary to operate the site (Supabase for storage, analytics providers), and only to the extent required by law.
Contractor business names, regions, and trade types are published publicly on the site as part of the contributor listing - this is what you sign up for when you submit prices.
Your rights
Under UK GDPR, you have the right to:
- Access the personal data we hold about you
- Correct inaccurate data
- Request deletion of your data
- Withdraw consent at any time
- Object to processing based on legitimate interests
- Request restriction of processing
- Data portability (where applicable)
- Lodge a complaint with the ICO (ico.org.uk)
To exercise any of these rights, contact us. We will respond within 30 days.
Cookies
We use cookies for analytics and to remember your cookie preferences. See our Cookie Policy for details.
Changes to this policy
We'll update this page if our practices change and note the revision date at the top. Significant changes will be communicated to newsletter subscribers by email.